How can I upload my own logo and customize the design?

Edit the logo from the theme header.

Go to WP Admin > Appearance > Headers/Footers > Header - Default Design, and open the header in the Live Composer page builder.
Open the "Image module" options panel (click on the "cog" icon). 
Upload your own logo. 

If you are using the SEOWP theme version 1.8.7 or below:

To install your logo or change website settings follow this path:  WP Admin > Appearance > Customize.

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